You know you’re a big time designer when…

…they bedazzle your logo onto a shirt.

Back in March, KC was host to the Big 12 Basketball Tournament. To encourage ticket sales to the womens’ games, WIN for KC hosted a happy hour event entitled Hoops and Heels. I was flattered when they chose my logo for the event signage and advertising:

They wanted the logo to be sporty and collegiate, yet feminine, fun and classy. Although perhaps a tad obvious, the finished logo was straight-forward with a bit of sass. It ended up working well in a horizontal format on the flyers, but unfortunately, none of those photos turned out.

…And then we saw the door-prizes at the event itself: pink basketballs with just the shoe and tagline printed on them as well as this shirt. Ha! Although not a good reproduction of the logo itself, it turned out pretty cute, and I think I actually will wear it…unlike some other free shirts.

Tags | branding, Fashion, identity, logo, t-shirt, t-shirt design