Client: BMO Harris Bank
To promote updates to their mobile banking app, BMO Harris Bank asked for a way to highlight the “Anywhere, Anytime” campaign at their Chicago flagship branch. This window wrap featured the Chicago skyline and encouraged passersby to bank on the go by showcasing the apps features and how they could be used throughout the day and throughout the city. Depth was created by applying the wrap to the outside of the window, while messaging was displayed in lightboxes inside the bank.
As creative lead, I worked closely with our account team and client to achieve their goals for this piece. Close collaboration with our production department and vendors assured a smooth transition from concept to reality. The wrap was so well-received, we were asked to create a similar wrap for BMO’s flagship branch in Toronto.